Whole Foods Acquires Wild Oats B Case Solution

The Harvard Business Review published a case study that primarily focuses on Whole Foods Acquires Wild Oats B. The following case solution has been designed to give the reader an overview about the business world along with a clear understanding of its growth dynamics. Recently, Whole Foods Acquires Wild Oats B has been subjected to strategic as well as managerial problems that require immediate attention so that they can be resolved to allow future growth, expansion, and competitive edge within the marketplace. This case study solution is being written to provide a strategic solution to Whole Foods Acquires Wild Oats B using various appropriate tools and frameworks. Harvard Business Review’s case studies involve a central problem that is faced by a particular company. The problem identified involves strategic and managerial implications for the company. Therefore, it is important for readers to critically identify the problem Whole Foods Acquires Wild Oats B faces. Moreover, it is also essential to highlight the key stakeholders that are impacted and influenced by the problem identified.

External Environmental Analysis

The external environment holds significant importance for Whole Foods Acquires Wild Oats B to ensure that the company is able to respond to all the changes in the macro-environment. This is because Whole Foods Acquires Wild Oats B cannot control the factors and thus can directly influence the company's operations (Indris & Primiana, 2015). The external environment of Whole Foods Acquires Wild Oats B will be assessed using PESTLE Analysis.

Political

• A stable political environment provides a favorable market growth trend for Whole Foods Acquires Wild Oats B.

• It is important for Whole Foods Acquires Wild Oats B to analyze the pressure groups, and social environment activists. The company can make close collaborations with these groups to achieve company goals (Wang, Wang, & Shi, 2022).

• High restrictions on trade and high levels of taxes can contribute to the complex business environment for Whole Foods Acquires Wild Oats B by impacting imports and exports.

Economic

• Whole Foods Acquires Wild Oats B can benefit from wide-range opportunities in business growth by operating in developing economies (Munro, 2017).

• High GDP can determine the long-term growth strategies of Whole Foods Acquires Wild Oats B, signaling the ability of consumers to spend on more products.

• Higher rates of interests can provide Whole Foods Acquires Wild Oats B with more investment opportunities.

• The flexibility in the labor market allows Whole Foods Acquires Wild Oats B to take advantage of higher workforce productivity.

Social

• The selection of appropriate demographic segments has allowed Whole Foods Acquires Wild Oats B to select the right segments of the market that have high growth potential.

• The research on gender roles has helped Whole Foods Acquires Wild Oats B to develop and align communication as well as marketing strategies accordingly.

• Whole Foods Acquires Wild Oats B has been successful in understanding the norms and cultures of different countries by developing local teams and partnerships (Hueske, Endrikat, & Guenther, 2015).

Technological

• The adoption of innovative marketing techniques that involves communication technologies has allowed Whole Foods Acquires Wild Oats B to collaborate successfully with consumers.

• The company has stayed ahead in the market, and can significantly increase its market share by placing its major focus on emerging technologies (Akpoviroro & Owotutu, 2018).

• Whole Foods Acquires Wild Oats B should maximize its profits by investing in disruptive technologies.

Environmental

• It is crucial for Whole Foods Acquires Wild Oats B to adopt effective waste management practices to reduce environmental pollution (J. K, W. J, & D., 2016).

• Whole Foods Acquires Wild Oats B should adopt eco-friendly products to establish better relationships with the stakeholders.

• Whole Foods Acquires Wild Oats B can take advantage of subsidies offered in renewable technologies to achieve the long-term goal of sustainability.

Legal

• Whole Foods Acquires Wild Oats B should follow proper laws concerning employee health and safety, and anti-discrimination laws to effectively develop HRM.

• Consumer protection laws are also important for Whole Foods Acquires Wild Oats B as it involves the consumer protection from fraudulent marketing (S. Samusenko, S. Plaskova, & A. Prodanova, 2020).

• Whole Foods Acquires Wild Oats B can gain a competitive advantage, and can position itself strongly in the market by protecting intellectual property laws.

Porter’s Five Forces Analysis

Threat of New Entrants

• It is difficult to achieve economies of scale in Whole Foods Acquires Wild Oats B’s industry, making it a weaker force for new entrants.

• There are high capital requirements in the industry. This makes it difficult for new businesses to set up their companies, and compete against Whole Foods Acquires Wild Oats B.

• The industry has a strong product differentiation, and heavy investment is needed for customer acquisition. Thus, Whole Foods Acquires Wild Oats B can focus on innovation to differentiate itself from its competitors (H. Th. Bruijl, 2018).

• There are strict legal requirements to join the industry in which Whole Foods Acquires Wild Oats B operates, making it difficult for new entrants to enter the market.

Bargaining Power of Suppliers

• The bargaining power of suppliers in the industry is weak.

• Whole Foods Acquires Wild Oats B operates in an industry with a higher number of suppliers. This means that suppliers do not have much control over their prices.

• Standardized products that have low switching costs are provided by suppliers allowing buyers like Whole Foods Acquires Wild Oats B to easily switch their suppliers (Fabbri & F.Klapper, 2016).

• Raw materials can be purchased at lower prices by Whole Foods Acquires Wild Oats B. The company can also switch suppliers for more reasonable pricing.

• Whole Foods Acquires Wild Oats B can benefit from a variety of suppliers as it can have multiple suppliers for its various geographical areas (Cho, Ke, & Han, 2019).

Bargaining Power of Buyers

• The bargaining power of buyers in the Whole Foods Acquires Wild Oats B industry is weak.

• There is a high product differentiation in the industry, making it difficult for buyers to switch to alternative firms.

• Whole Foods Acquires Wild Oats B can come with differentiated and innovative products to attract more buyers of the industry (Zhao, Zuo, & Wu, 2016).

• Buyers of this industry has low incomes. This means they prefer to purchase items at lower prices, making them more price sensitive. Organizations like Whole Foods Acquires Wild Oats B can offer lower prices to attract customers.

Threat of Substitute Products or Services

• There are few substitute products available in the industry in which Whole Foods Acquires Wild Oats B operates.

• Expensive substitutes are available in the industry of Whole Foods Acquires Wild Oats B, making it difficult for buyers to switch to those substitutes (Aithal, 2016).

Rivalry Among Existing Firms

• The rivalry among existing firms is moderate to weak.

• There are few competitors in the industry in which Whole Foods Acquires Wild Oats B operates.

• A large market share is enjoyed by fewer firms in the industry. This means that more competitive actions will be made to become leaders in the market (Seema, 2016).

• The industry in which Whole Foods Acquires Wild Oats B operates has highly differentiated products, making it difficult for companies to win each other customers.

• Whole Foods Acquires Wild Oats B can focus on making more differentiated products to gain a strong competitive edge in the market (Zhao, Zuo, & Wu, 2016).

Internal Environmental Analysis

Whole Foods Acquires Wild Oats B can use internal environmental analysis to identify and evaluate the competitive positioning of a company in the business environment. This involves conducting a SWOT Analysis that can help Whole Foods Acquires Wild Oats B to identify the company’s internal strengths, weaknesses, opportunities, and threats (Halmaghi, Iancue, & Băcilă, 2017).

SWOT Analysis

Strengths

• Whole Foods Acquires Wild Oats B has a strong distribution network that has allowed it to make its products available to large customers within the given timeframe.

• A strong presence on social media platforms has allowed Whole Foods Acquires Wild Oats B to have a high level of customer engagement (Rizaldi, 2015).

• Whole Foods Acquires Wild Oats B has been successful in building a large product portfolio, so unique and distinctive products can be offered to consumers.

• Whole Foods Acquires Wild Oats B has a strong brand image in the market.

• A low-cost structure of Whole Foods Acquires Wild Oats B has allowed it to manufacture products at lower costs, so they become affordable for consumers to purchase.

• The financial position of Whole Foods Acquires Wild Oats B is strong as the company has generated higher profits over the past years (Phadermrod, M.Crowder, & B.Wills, 2019).

• Whole Foods Acquires Wild Oats B has invested in the training and development of its employees to keep them motivates, leading to higher efficiency and productivity.

Weaknesses

• The expenditure of Whole Foods Acquires Wild Oats B on its research and development is comparatively less to other competitors of the market.

• Whole Foods Acquires Wild Oats B uses a centralized decision-making process that takes time and reduces operational efficiency (Ahmadi, Dileepan, & K. Wheatley, 2016).

• There are high rental costs because Whole Foods Acquires Wild Oats B operates on more of the rental properties rather than purchasing them.

• There is no workforce diversification in Whole Foods Acquires Wild Oats B. This makes it difficult for the employees to adjust with the different workers who belong to different backgrounds.

Opportunities

• Since the online shopping has increased significantly, Whole Foods Acquires Wild Oats B can take it as an opportunity to expand its online presence.

• Whole Foods Acquires Wild Oats B can make use of social media platforms to market its products, with more customers interactions.

• Due to more technological developments, Whole Foods Acquires Wild Oats B can make its operations more automated so that overall company costs can be reduced (Ahmadi, Dileepan, & K. Wheatley, 2016).

• Globalization provides an opportunity to Whole Foods Acquires Wild Oats B to expand its operations in multiple countries.

• Whole Foods Acquires Wild Oats B can enter in a niche market and sell distinctive products to gain a competitive advantage.

• The increase in the demand of environmentally friendly goods, Whole Foods Acquires Wild Oats B, can place its major focus on making such products (E.Quezada, A.Reinao, & I.Palominos, 2019).

Threats

• In recent times, there has been an increase in the bargaining power of suppliers, making it difficult for Whole Foods Acquires Wild Oats B to buy raw materials at lower costs.

• Numerous players are entering the industry, posing a major threat to Whole Foods Acquires Wild Oats B.

• There has been constant pressure on Whole Foods Acquires Wild Oats B to conduct frequent research to understand the changing customer tastes and preferences (Kolbina, 2015).

• Technological advancements require workforce training. This adds to the costs of Whole Foods Acquires Wild Oats B.

VRIO Analysis

Whole Foods Acquires Wild Oats B uses VRIO Analysis to assess and evaluate the company resources to determine the competitiveness, and strategic advantage.

Valuable

• Whole Foods Acquires Wild Oats B has a strong brand image and engages in corporate social responsibility.

• Whole Foods Acquires Wild Oats B has a high brand recognition because of the quality of products it offers to its customers (Ariyani & Daryanto, 2018).

• The distribution system of Whole Foods Acquires Wild Oats B is valued all round the world. The company has been able to successfully establish strong relationships with its suppliers.

• Whole Foods Acquires Wild Oats B focuses on continuous innovation in its business. The company has expanded this innovation in its multiple functional areas.

• There are potential growth opportunities in the market, and Whole Foods Acquires Wild Oats B has been able to penetrate the market through its ability to raise large funds.

Rare

• Whole Foods Acquires Wild Oats B operates globally. This global presence has allowed the company to increase its customer base (Miethlich & G. Oldenburg, 2019).

• Whole Foods Acquires Wild Oats B has an organizational culture that promotes more teamwork, innovation, and creativity among its employees, that leads to a competitive advantage.

• Since Whole Foods Acquires Wild Oats B has a global presence, it allows the company to easily adapt to different cultures, norms and values.

• The risk-taking ability of Whole Foods Acquires Wild Oats B is strong. This provides more opportunities to the company to penetrate different markets.

Inimitable

• The inimitable resource for Whole Foods Acquires Wild Oats B is its high-quality products. These products have allowed consumers to make repeat purchases.

• Whole Foods Acquires Wild Oats B operates through multiple locations of stores in different companies, allowing easy access to products.

• Strong marketing communications have been used by Whole Foods Acquires Wild Oats B to attract more customers.

• Whole Foods Acquires Wild Oats B has been using integrated technology that has allowed it to offer competitive pricing to its customers (Ariwibowo, Saputro, & Haryanto, 2021).

• Whole Foods Acquires Wild Oats B maintains an excellent customer service that has enabled it to have a high brand engagement.

Organization

• Strong financial position has allowed Whole Foods Acquires Wild Oats B to explore more product development opportunities.

• Whole Foods Acquires Wild Oats B is successfully maintaining the efficiency and effectiveness of its business operations with the help of more integrated and advanced technology.

• Employees are given both in-house and off-the-job training opportunities by Whole Foods Acquires Wild Oats B that allow more skills development (Adnan, Abdulhamid, & Sohail, 2018).

• The strong value chain and distribution network has enabled Whole Foods Acquires Wild Oats B to increase its revenue through the sale of its products.

Marketing Mix

Marketing Mix is needed by Whole Foods Acquires Wild Oats B to formulate effective strategies to achieve the company objectives.

Product

• Whole Foods Acquires Wild Oats B has five product categories. Each of these categories has a product line that involves more variety of products (Išoraitė, 2016).

• Highly differentiated products are offered by Whole Foods Acquires Wild Oats B to its customers. These distinctive products are not easily available at competitors.

• The products of Whole Foods Acquires Wild Oats B are of higher quality, and thus, customers pay more prices for these products.

• Whole Foods Acquires Wild Oats B designs products with traditional designs giving customers more product variety.

• Whole Foods Acquires Wild Oats B offers multiple sizes for its every product to make it easy for its customers to select the right product.

• Warranty and same-day delivery option if also provided by Whole Foods Acquires Wild Oats B to its customers.

Price

• Whole Foods Acquires Wild Oats B follows a competitive pricing strategy.

• To attract more customers, bundle pricing has also been used by the company.

• Little higher prices are charged for products that are sold online because of the delivery costs (Thabit & Raewf, 2018).

• Optional product pricing strategy is also adopted by Whole Foods Acquires Wild Oats B for some of its products, such as a base product is offered for a certain price, and there are separate prices for its accessories.

• Regular promotional prices are also offered by Whole Foods Acquires Wild Oats B to its customers.

Place

• Whole Foods Acquires Wild Oats B uses two channels for its product distribution. This includes online selling and through own stores.

• There are more than multiple stores owned by Whole Foods Acquires Wild Oats B globally. This ensures easy product availability to customers (Pogorelova, Yakhneeva, & Agafonova, 2016).

• Whole Foods Acquires Wild Oats B has partnered with delivery service companies to distribute its products effectively to consumers.

• Whole Foods Acquires Wild Oats B has also adopted an omni-channel distribution system.

Promotion

• Whole Foods Acquires Wild Oats B uses a traditional promotional strategy that involves TV advertisements (Fan, Y.K.Lau, & Zhao, 2015).

• Social media advertisements are also adopted by Whole Foods Acquires Wild Oats B to increase brand awareness.

• Whole Foods Acquires Wild Oats B takes part in various events and exhibitions as a way of promoting its products.

• Large sales force is used to provide the customers with a more personal experience.

• Whole Foods Acquires Wild Oats B also makes use of influencer marketing to increase the demand for its products.

• Regular content and deals are posted on the social media pages of Whole Foods Acquires Wild Oats B to attract and retain customers.

Value Chain Analysis

Whole Foods Acquires Wild Oats B can use Value Chain Analysis to identify and assess inter-relationships as well as interdependencies.

Primary Activities

• Whole Foods Acquires Wild Oats B’s primary activities involves the production and selling of products to the final consumers (Mintz, J.Gilbride, & Lenk, 2021).

• Whole Foods Acquires Wild Oats B has a strong relationship with the suppliers. This ensures that the product is received, stored, and distributed in a timely manner.

• Operational activities of Whole Foods Acquires Wild Oats B are effectively aligned.

• For inbound logistics, after the arrival of raw material, the company processes it to manufacture the final product (Hasan, Nekmahmud, & Yajuan, 2019).

• In terms of outbound logistics, Whole Foods Acquires Wild Oats B has been able to set up optimal costs as well as efficient delivery processes to deliver the product on time.

• Whole Foods Acquires Wild Oats B invests in its sales and marketing activities to build relationships with customers.

• Marketing funnel approach is used by Whole Foods Acquires Wild Oats B to effectively devise and build sales and marketing activities.

• Whole Foods Acquires Wild Oats B offers both pre-sale and post-sales services to its customers.

Secondary Activities

• Whole Foods Acquires Wild Oats B has an effective infrastructure that has allowed the company to successfully optimize its value chain.

• The competitive pressure in terms of employee skill development, motivation, and commitment is reduced as Whole Foods Acquires Wild Oats B has developed a strong HRM (Linkov, Carluccio, Pritchard, & Bhreasail, 2020).

• Whole Foods Acquires Wild Oats B uses a cost minimization approach to reduce its costs by analyzing the costs associated with training and hiring the employees.

• Whole Foods Acquires Wild Oats B has been using integrated technology in its value chain activities. This includes technological customer support, research and data analytics concerning product design, and automated software.

• The procurement activities of Whole Foods Acquires Wild Oats B are effectively optimized with its inbound, outbound, and operational activities (Maheswari, Yudoko, & Adhiutama, 2019).

Market Penetration Strategies

• Whole Foods Acquires Wild Oats B can increase the capacity of its production so it can reach more of the customers in its existing market.

• Whole Foods Acquires Wild Oats B can focus on controlling the overhead costs so that it can offer competitive pricing that can attract customers of the market (Dawes, 2018).

• Investments can be made by Whole Foods Acquires Wild Oats B in marketing and sales activities to increase the chances of successful market penetration.

• Whole Foods Acquires Wild Oats B can design and develop a content that increases customer engagement within a particular marketplace.

• Whole Foods Acquires Wild Oats B can assess and identify more enhanced distribution networks (Radpour, Mondal, & Kumar, 2017).

• Improved distribution systems and supply chains can improve the product accessibility for the customers, making it easier for Whole Foods Acquires Wild Oats B to penetrate the market.

• Whole Foods Acquires Wild Oats B can adopt price cuts in its products to compete in the market. This will give a company a competitive edge over its competitors.

• Whole Foods Acquires Wild Oats B can plan strategies where it can focus on acquiring the leading players of the market. Such acquisitions will give the company an opportunity to reach more customer segments.

• Strategic partnerships and joint ventures agreements can be signed by Whole Foods Acquires Wild Oats B to mitigate the risk factors, and to gain customer groups of the market.

• Whole Foods Acquires Wild Oats B can come up with new and innovative features in its already existing product for the market (Daouda, Barth, & T. M. Ingenbleek, 2019).

Market Development Strategies

• It is important for Whole Foods Acquires Wild Oats B to invest in the research and development department so potential markets can be identified (Hilman, Bohari, & Abdullah, 2018).

• Regional expansion strategy can be used by Whole Foods Acquires Wild Oats B for growth purposes. This will also take into consideration the cultural differences.

• Whole Foods Acquires Wild Oats B should also consider to expand its business operations in the international market. This will allow access to a larger customer base.

• New customer groups and segments should be explored by Whole Foods Acquires Wild Oats B.

• Whole Foods Acquires Wild Oats B should also invest in brand-building activities as it will give an opportunity to reach more potential customers (C. Koks & M. Kilika, 2016).

• Whole Foods Acquires Wild Oats B should consider the market education in terms of its product. The company can significantly increase its sales by giving product awareness to new segments.

Product Development Strategies

• Whole Foods Acquires Wild Oats B can come up with new improvements and modifications in the existing products to attract the market.

• Whole Foods Acquires Wild Oats B should undergo the NPD process, so the company is able to assess and identify new points for its customers.

• Regular investments in the research and development will help Whole Foods Acquires Wild Oats B to develop something new and innovative that can give a competitive advantage (Kalogiannidis & Mavratzas, 2020).

• Whole Foods Acquires Wild Oats B can develop new products by getting into more strategic partnerships.

Diversification Strategies

• Whole Foods Acquires Wild Oats B can adopt vertical diversification to develop business. This can be done by adding more products to the existing portfolio (Kalogiannidis & Mavratzas, 2020).

• Horizontal integration can also be adopted by Whole Foods Acquires Wild Oats B, where the company can enter into a completely new product development phase that does not exist in the current product line.

• Whole Foods Acquires Wild Oats B can also consider to conglomerate by starting a different business.

Conclusion

Based on all the models and frameworks discussed above, it is concluded that Whole Foods Acquires Wild Oats B should focus on widening the existing product portfolio. Moreover, the psychological pricing strategy can be adopted. Whole Foods Acquires Wild Oats B should also maintain close relationships with its suppliers to benefit from lower prices. Similarly, Whole Foods Acquires Wild Oats B should develop more integrated outbound logistics for its perishable items. It is also important to continue producing quality and innovative products, so Whole Foods Acquires Wild Oats B is less affected by the new emerging competition in the industry.

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