Kohler Co A Spanish Version Case Solution

The Harvard Business Review published a case study that primarily focuses on Kohler Co A Spanish Version. The following case solution has been designed to give the reader an overview about the business world along with a clear understanding of its growth dynamics. Recently, Kohler Co A Spanish Version has been subjected to strategic as well as managerial problems that require immediate attention so that they can be resolved to allow future growth, expansion, and competitive edge within the marketplace. This case study solution is being written to provide a strategic solution to Kohler Co A Spanish Version using various appropriate tools and frameworks. Harvard Business Review’s case studies involve a central problem that is faced by a particular company. The problem identified involves strategic and managerial implications for the company. Therefore, it is important for readers to critically identify the problem Kohler Co A Spanish Version faces. Moreover, it is also essential to highlight the key stakeholders that are impacted and influenced by the problem identified.

External Environmental Analysis

The external environment holds significant importance for Kohler Co A Spanish Version to ensure that the company is able to respond to all the changes in the macro-environment. This is because Kohler Co A Spanish Version cannot control the factors and thus can directly influence the company's operations (Indris & Primiana, 2015). The external environment of Kohler Co A Spanish Version will be assessed using PESTLE Analysis.

Political

• A stable political environment provides a favorable market growth trend for Kohler Co A Spanish Version.

• It is important for Kohler Co A Spanish Version to analyze the pressure groups, and social environment activists. The company can make close collaborations with these groups to achieve company goals (Wang, Wang, & Shi, 2022).

• High restrictions on trade and high levels of taxes can contribute to the complex business environment for Kohler Co A Spanish Version by impacting imports and exports.

Economic

• Kohler Co A Spanish Version can benefit from wide-range opportunities in business growth by operating in developing economies (Munro, 2017).

• High GDP can determine the long-term growth strategies of Kohler Co A Spanish Version, signaling the ability of consumers to spend on more products.

• Higher rates of interests can provide Kohler Co A Spanish Version with more investment opportunities.

• The flexibility in the labor market allows Kohler Co A Spanish Version to take advantage of higher workforce productivity.

Social

• The selection of appropriate demographic segments has allowed Kohler Co A Spanish Version to select the right segments of the market that have high growth potential.

• The research on gender roles has helped Kohler Co A Spanish Version to develop and align communication as well as marketing strategies accordingly.

• Kohler Co A Spanish Version has been successful in understanding the norms and cultures of different countries by developing local teams and partnerships (Hueske, Endrikat, & Guenther, 2015).

Technological

• The adoption of innovative marketing techniques that involves communication technologies has allowed Kohler Co A Spanish Version to collaborate successfully with consumers.

• The company has stayed ahead in the market, and can significantly increase its market share by placing its major focus on emerging technologies (Akpoviroro & Owotutu, 2018).

• Kohler Co A Spanish Version should maximize its profits by investing in disruptive technologies.

Environmental

• It is crucial for Kohler Co A Spanish Version to adopt effective waste management practices to reduce environmental pollution (J. K, W. J, & D., 2016).

• Kohler Co A Spanish Version should adopt eco-friendly products to establish better relationships with the stakeholders.

• Kohler Co A Spanish Version can take advantage of subsidies offered in renewable technologies to achieve the long-term goal of sustainability.

Legal

• Kohler Co A Spanish Version should follow proper laws concerning employee health and safety, and anti-discrimination laws to effectively develop HRM.

• Consumer protection laws are also important for Kohler Co A Spanish Version as it involves the consumer protection from fraudulent marketing (S. Samusenko, S. Plaskova, & A. Prodanova, 2020).

• Kohler Co A Spanish Version can gain a competitive advantage, and can position itself strongly in the market by protecting intellectual property laws.

Porter’s Five Forces Analysis

Threat of New Entrants

• It is difficult to achieve economies of scale in Kohler Co A Spanish Version’s industry, making it a weaker force for new entrants.

• There are high capital requirements in the industry. This makes it difficult for new businesses to set up their companies, and compete against Kohler Co A Spanish Version.

• The industry has a strong product differentiation, and heavy investment is needed for customer acquisition. Thus, Kohler Co A Spanish Version can focus on innovation to differentiate itself from its competitors (H. Th. Bruijl, 2018).

• There are strict legal requirements to join the industry in which Kohler Co A Spanish Version operates, making it difficult for new entrants to enter the market.

Bargaining Power of Suppliers

• The bargaining power of suppliers in the industry is weak.

• Kohler Co A Spanish Version operates in an industry with a higher number of suppliers. This means that suppliers do not have much control over their prices.

• Standardized products that have low switching costs are provided by suppliers allowing buyers like Kohler Co A Spanish Version to easily switch their suppliers (Fabbri & F.Klapper, 2016).

• Raw materials can be purchased at lower prices by Kohler Co A Spanish Version. The company can also switch suppliers for more reasonable pricing.

• Kohler Co A Spanish Version can benefit from a variety of suppliers as it can have multiple suppliers for its various geographical areas (Cho, Ke, & Han, 2019).

Bargaining Power of Buyers

• The bargaining power of buyers in the Kohler Co A Spanish Version industry is weak.

• There is a high product differentiation in the industry, making it difficult for buyers to switch to alternative firms.

• Kohler Co A Spanish Version can come with differentiated and innovative products to attract more buyers of the industry (Zhao, Zuo, & Wu, 2016).

• Buyers of this industry has low incomes. This means they prefer to purchase items at lower prices, making them more price sensitive. Organizations like Kohler Co A Spanish Version can offer lower prices to attract customers.

Threat of Substitute Products or Services

• There are few substitute products available in the industry in which Kohler Co A Spanish Version operates.

• Expensive substitutes are available in the industry of Kohler Co A Spanish Version, making it difficult for buyers to switch to those substitutes (Aithal, 2016).

Rivalry Among Existing Firms

• The rivalry among existing firms is moderate to weak.

• There are few competitors in the industry in which Kohler Co A Spanish Version operates.

• A large market share is enjoyed by fewer firms in the industry. This means that more competitive actions will be made to become leaders in the market (Seema, 2016).

• The industry in which Kohler Co A Spanish Version operates has highly differentiated products, making it difficult for companies to win each other customers.

• Kohler Co A Spanish Version can focus on making more differentiated products to gain a strong competitive edge in the market (Zhao, Zuo, & Wu, 2016).

Internal Environmental Analysis

Kohler Co A Spanish Version can use internal environmental analysis to identify and evaluate the competitive positioning of a company in the business environment. This involves conducting a SWOT Analysis that can help Kohler Co A Spanish Version to identify the company’s internal strengths, weaknesses, opportunities, and threats (Halmaghi, Iancue, & Băcilă, 2017).

SWOT Analysis

Strengths

• Kohler Co A Spanish Version has a strong distribution network that has allowed it to make its products available to large customers within the given timeframe.

• A strong presence on social media platforms has allowed Kohler Co A Spanish Version to have a high level of customer engagement (Rizaldi, 2015).

• Kohler Co A Spanish Version has been successful in building a large product portfolio, so unique and distinctive products can be offered to consumers.

• Kohler Co A Spanish Version has a strong brand image in the market.

• A low-cost structure of Kohler Co A Spanish Version has allowed it to manufacture products at lower costs, so they become affordable for consumers to purchase.

• The financial position of Kohler Co A Spanish Version is strong as the company has generated higher profits over the past years (Phadermrod, M.Crowder, & B.Wills, 2019).

• Kohler Co A Spanish Version has invested in the training and development of its employees to keep them motivates, leading to higher efficiency and productivity.

Weaknesses

• The expenditure of Kohler Co A Spanish Version on its research and development is comparatively less to other competitors of the market.

• Kohler Co A Spanish Version uses a centralized decision-making process that takes time and reduces operational efficiency (Ahmadi, Dileepan, & K. Wheatley, 2016).

• There are high rental costs because Kohler Co A Spanish Version operates on more of the rental properties rather than purchasing them.

• There is no workforce diversification in Kohler Co A Spanish Version. This makes it difficult for the employees to adjust with the different workers who belong to different backgrounds.

Opportunities

• Since the online shopping has increased significantly, Kohler Co A Spanish Version can take it as an opportunity to expand its online presence.

• Kohler Co A Spanish Version can make use of social media platforms to market its products, with more customers interactions.

• Due to more technological developments, Kohler Co A Spanish Version can make its operations more automated so that overall company costs can be reduced (Ahmadi, Dileepan, & K. Wheatley, 2016).

• Globalization provides an opportunity to Kohler Co A Spanish Version to expand its operations in multiple countries.

• Kohler Co A Spanish Version can enter in a niche market and sell distinctive products to gain a competitive advantage.

• The increase in the demand of environmentally friendly goods, Kohler Co A Spanish Version, can place its major focus on making such products (E.Quezada, A.Reinao, & I.Palominos, 2019).

Threats

• In recent times, there has been an increase in the bargaining power of suppliers, making it difficult for Kohler Co A Spanish Version to buy raw materials at lower costs.

• Numerous players are entering the industry, posing a major threat to Kohler Co A Spanish Version.

• There has been constant pressure on Kohler Co A Spanish Version to conduct frequent research to understand the changing customer tastes and preferences (Kolbina, 2015).

• Technological advancements require workforce training. This adds to the costs of Kohler Co A Spanish Version.

VRIO Analysis

Kohler Co A Spanish Version uses VRIO Analysis to assess and evaluate the company resources to determine the competitiveness, and strategic advantage.

Valuable

• Kohler Co A Spanish Version has a strong brand image and engages in corporate social responsibility.

• Kohler Co A Spanish Version has a high brand recognition because of the quality of products it offers to its customers (Ariyani & Daryanto, 2018).

• The distribution system of Kohler Co A Spanish Version is valued all round the world. The company has been able to successfully establish strong relationships with its suppliers.

• Kohler Co A Spanish Version focuses on continuous innovation in its business. The company has expanded this innovation in its multiple functional areas.

• There are potential growth opportunities in the market, and Kohler Co A Spanish Version has been able to penetrate the market through its ability to raise large funds.

Rare

• Kohler Co A Spanish Version operates globally. This global presence has allowed the company to increase its customer base (Miethlich & G. Oldenburg, 2019).

• Kohler Co A Spanish Version has an organizational culture that promotes more teamwork, innovation, and creativity among its employees, that leads to a competitive advantage.

• Since Kohler Co A Spanish Version has a global presence, it allows the company to easily adapt to different cultures, norms and values.

• The risk-taking ability of Kohler Co A Spanish Version is strong. This provides more opportunities to the company to penetrate different markets.

Inimitable

• The inimitable resource for Kohler Co A Spanish Version is its high-quality products. These products have allowed consumers to make repeat purchases.

• Kohler Co A Spanish Version operates through multiple locations of stores in different companies, allowing easy access to products.

• Strong marketing communications have been used by Kohler Co A Spanish Version to attract more customers.

• Kohler Co A Spanish Version has been using integrated technology that has allowed it to offer competitive pricing to its customers (Ariwibowo, Saputro, & Haryanto, 2021).

• Kohler Co A Spanish Version maintains an excellent customer service that has enabled it to have a high brand engagement.

Organization

• Strong financial position has allowed Kohler Co A Spanish Version to explore more product development opportunities.

• Kohler Co A Spanish Version is successfully maintaining the efficiency and effectiveness of its business operations with the help of more integrated and advanced technology.

• Employees are given both in-house and off-the-job training opportunities by Kohler Co A Spanish Version that allow more skills development (Adnan, Abdulhamid, & Sohail, 2018).

• The strong value chain and distribution network has enabled Kohler Co A Spanish Version to increase its revenue through the sale of its products.

Marketing Mix

Marketing Mix is needed by Kohler Co A Spanish Version to formulate effective strategies to achieve the company objectives.

Product

• Kohler Co A Spanish Version has five product categories. Each of these categories has a product line that involves more variety of products (Išoraitė, 2016).

• Highly differentiated products are offered by Kohler Co A Spanish Version to its customers. These distinctive products are not easily available at competitors.

• The products of Kohler Co A Spanish Version are of higher quality, and thus, customers pay more prices for these products.

• Kohler Co A Spanish Version designs products with traditional designs giving customers more product variety.

• Kohler Co A Spanish Version offers multiple sizes for its every product to make it easy for its customers to select the right product.

• Warranty and same-day delivery option if also provided by Kohler Co A Spanish Version to its customers.

Price

• Kohler Co A Spanish Version follows a competitive pricing strategy.

• To attract more customers, bundle pricing has also been used by the company.

• Little higher prices are charged for products that are sold online because of the delivery costs (Thabit & Raewf, 2018).

• Optional product pricing strategy is also adopted by Kohler Co A Spanish Version for some of its products, such as a base product is offered for a certain price, and there are separate prices for its accessories.

• Regular promotional prices are also offered by Kohler Co A Spanish Version to its customers.

Place

• Kohler Co A Spanish Version uses two channels for its product distribution. This includes online selling and through own stores.

• There are more than multiple stores owned by Kohler Co A Spanish Version globally. This ensures easy product availability to customers (Pogorelova, Yakhneeva, & Agafonova, 2016).

• Kohler Co A Spanish Version has partnered with delivery service companies to distribute its products effectively to consumers.

• Kohler Co A Spanish Version has also adopted an omni-channel distribution system.

Promotion

• Kohler Co A Spanish Version uses a traditional promotional strategy that involves TV advertisements (Fan, Y.K.Lau, & Zhao, 2015).

• Social media advertisements are also adopted by Kohler Co A Spanish Version to increase brand awareness.

• Kohler Co A Spanish Version takes part in various events and exhibitions as a way of promoting its products.

• Large sales force is used to provide the customers with a more personal experience.

• Kohler Co A Spanish Version also makes use of influencer marketing to increase the demand for its products.

• Regular content and deals are posted on the social media pages of Kohler Co A Spanish Version to attract and retain customers.

Value Chain Analysis

Kohler Co A Spanish Version can use Value Chain Analysis to identify and assess inter-relationships as well as interdependencies.

Primary Activities

• Kohler Co A Spanish Version’s primary activities involves the production and selling of products to the final consumers (Mintz, J.Gilbride, & Lenk, 2021).

• Kohler Co A Spanish Version has a strong relationship with the suppliers. This ensures that the product is received, stored, and distributed in a timely manner.

• Operational activities of Kohler Co A Spanish Version are effectively aligned.

• For inbound logistics, after the arrival of raw material, the company processes it to manufacture the final product (Hasan, Nekmahmud, & Yajuan, 2019).

• In terms of outbound logistics, Kohler Co A Spanish Version has been able to set up optimal costs as well as efficient delivery processes to deliver the product on time.

• Kohler Co A Spanish Version invests in its sales and marketing activities to build relationships with customers.

• Marketing funnel approach is used by Kohler Co A Spanish Version to effectively devise and build sales and marketing activities.

• Kohler Co A Spanish Version offers both pre-sale and post-sales services to its customers.

Secondary Activities

• Kohler Co A Spanish Version has an effective infrastructure that has allowed the company to successfully optimize its value chain.

• The competitive pressure in terms of employee skill development, motivation, and commitment is reduced as Kohler Co A Spanish Version has developed a strong HRM (Linkov, Carluccio, Pritchard, & Bhreasail, 2020).

• Kohler Co A Spanish Version uses a cost minimization approach to reduce its costs by analyzing the costs associated with training and hiring the employees.

• Kohler Co A Spanish Version has been using integrated technology in its value chain activities. This includes technological customer support, research and data analytics concerning product design, and automated software.

• The procurement activities of Kohler Co A Spanish Version are effectively optimized with its inbound, outbound, and operational activities (Maheswari, Yudoko, & Adhiutama, 2019).

Market Penetration Strategies

• Kohler Co A Spanish Version can increase the capacity of its production so it can reach more of the customers in its existing market.

• Kohler Co A Spanish Version can focus on controlling the overhead costs so that it can offer competitive pricing that can attract customers of the market (Dawes, 2018).

• Investments can be made by Kohler Co A Spanish Version in marketing and sales activities to increase the chances of successful market penetration.

• Kohler Co A Spanish Version can design and develop a content that increases customer engagement within a particular marketplace.

• Kohler Co A Spanish Version can assess and identify more enhanced distribution networks (Radpour, Mondal, & Kumar, 2017).

• Improved distribution systems and supply chains can improve the product accessibility for the customers, making it easier for Kohler Co A Spanish Version to penetrate the market.

• Kohler Co A Spanish Version can adopt price cuts in its products to compete in the market. This will give a company a competitive edge over its competitors.

• Kohler Co A Spanish Version can plan strategies where it can focus on acquiring the leading players of the market. Such acquisitions will give the company an opportunity to reach more customer segments.

• Strategic partnerships and joint ventures agreements can be signed by Kohler Co A Spanish Version to mitigate the risk factors, and to gain customer groups of the market.

• Kohler Co A Spanish Version can come up with new and innovative features in its already existing product for the market (Daouda, Barth, & T. M. Ingenbleek, 2019).

Market Development Strategies

• It is important for Kohler Co A Spanish Version to invest in the research and development department so potential markets can be identified (Hilman, Bohari, & Abdullah, 2018).

• Regional expansion strategy can be used by Kohler Co A Spanish Version for growth purposes. This will also take into consideration the cultural differences.

• Kohler Co A Spanish Version should also consider to expand its business operations in the international market. This will allow access to a larger customer base.

• New customer groups and segments should be explored by Kohler Co A Spanish Version.

• Kohler Co A Spanish Version should also invest in brand-building activities as it will give an opportunity to reach more potential customers (C. Koks & M. Kilika, 2016).

• Kohler Co A Spanish Version should consider the market education in terms of its product. The company can significantly increase its sales by giving product awareness to new segments.

Product Development Strategies

• Kohler Co A Spanish Version can come up with new improvements and modifications in the existing products to attract the market.

• Kohler Co A Spanish Version should undergo the NPD process, so the company is able to assess and identify new points for its customers.

• Regular investments in the research and development will help Kohler Co A Spanish Version to develop something new and innovative that can give a competitive advantage (Kalogiannidis & Mavratzas, 2020).

• Kohler Co A Spanish Version can develop new products by getting into more strategic partnerships.

Diversification Strategies

• Kohler Co A Spanish Version can adopt vertical diversification to develop business. This can be done by adding more products to the existing portfolio (Kalogiannidis & Mavratzas, 2020).

• Horizontal integration can also be adopted by Kohler Co A Spanish Version, where the company can enter into a completely new product development phase that does not exist in the current product line.

• Kohler Co A Spanish Version can also consider to conglomerate by starting a different business.

Conclusion

Based on all the models and frameworks discussed above, it is concluded that Kohler Co A Spanish Version should focus on widening the existing product portfolio. Moreover, the psychological pricing strategy can be adopted. Kohler Co A Spanish Version should also maintain close relationships with its suppliers to benefit from lower prices. Similarly, Kohler Co A Spanish Version should develop more integrated outbound logistics for its perishable items. It is also important to continue producing quality and innovative products, so Kohler Co A Spanish Version is less affected by the new emerging competition in the industry.

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