VRIO Analysis of Innovation Corrupted The Rise and Fall of Enron B

The Innovation Corrupted The Rise and Fall of Enron B is exposed to, as well as has ownership of different resources. The Innovation Corrupted The Rise and Fall of Enron B uses these resources for meeting its goals, as well as for developing and expanding different growth opportunities. The VRIO analysis is used by the Innovation Corrupted The Rise and Fall of Enron B for assessing and evaluating these resources to help leadership and management to identify different strengths and weaknesses, and work towards using the same to enhance the business standing and proposition (Knott, 2015).

VRIO importance

More importantly, the VRIO analysis is used by the Innovation Corrupted The Rise and Fall of Enron B to evaluate and identify the different competitive advantages that different resources can offer. In doing so, the Innovation Corrupted The Rise and Fall of Enron B is able to identify resources that offer a long-term sustainable competitive advantage, and work towards building the same for increased opportunities (Chatzoglou, Chatzoudes, Sarigiannidis, & Theriou, 2018). Innovation Corrupted The Rise and Fall of Enron B VRIO analysis is a strategic tool that allows the Innovation Corrupted The Rise and Fall of Enron B to identify resources that offer a temporary competitive advantage – allowing the company to strategize tactics to then turn these into factors of long-term competitiveness.

The VRIO analysis largely assesses resources as being Valuable, rare, inimitable, and organized.

Valuable

Resources are valuable if they allow the Innovation Corrupted The Rise and Fall of Enron B to enhance its efficiency and effectiveness through facilitating strategy implementation and realization. Moreover, resources are also valuable if they allow the Innovation Corrupted The Rise and Fall of Enron B to successfully manage the threats it is exposed to, and capitalize on different opportunities through helping build internal strengths, and manage weaknesses appropriately (Lasserre, 2017). Some examples of valuable resources for Innovation Corrupted The Rise and Fall of Enron B include the following:

Strong global presence

The Innovation Corrupted The Rise and Fall of Enron B has a presence across various international locations and countries. The Innovation Corrupted The Rise and Fall of Enron B has expanded its manufacturing operations across different countries in Asia and Europe. The Innovation Corrupted The Rise and Fall of Enron B uses these manufacturing sites as central supply locations and hubs for different regions as well (Abratt & Bendixen, 2018).

Branch network

The Innovation Corrupted The Rise and Fall of Enron B has a strong branch and store network across different regions in various international locations – including the UK, USA, China, and Australia, and across Europe. The Innovation Corrupted The Rise and Fall of Enron B has developed its store network in locations that offer the company high visibility, and promise a high customer footfall (Baines, Fill, & Rosengren, 2017).

Supply chain management

Owing to the global presence, and international operations, the Innovation Corrupted The Rise and Fall of Enron B also has an internally managed supply chain network. The supply chain network ensures consistently high quality, and timely manufacture and delivery of the products offered by the Innovation Corrupted The Rise and Fall of Enron B to retailers, distributors, as well as end consumers (Chernev, 2018).

Risk management

The Innovation Corrupted The Rise and Fall of Enron B has developed an internal means and system for identifying, managing, and mitigating environmental risks and threats. These risks include fluctuation in prices of raw materials, as well as political instability in regions where it operates. The internal risk management system for Innovation Corrupted The Rise and Fall of Enron B comprises of continuous observation of the environment, and development of proactive strategies, as well as training of its personnel for responding to the same (Deepak & Jeyakumar, 2019).

Technological advancement

The Innovation Corrupted The Rise and Fall of Enron B makes use of technological advancement for achieving economies of scale. The presence across various global locations has allowed the Innovation Corrupted The Rise and Fall of Enron B to develop a seamless technological infrastructure for knowledge sharing. Innovation Corrupted The Rise and Fall of Enron B is also able to implement processes of improvement internally (Iacobucci, 2021).

Use of AI

The Innovation Corrupted The Rise and Fall of Enron B also makes use of AI for improving internal efficiencies and processes as well as for improving the consumer experience. The use of AI internally has allowed the Innovation Corrupted The Rise and Fall of Enron B to reduce the error rates, and improve logistic management, for example.

User experience

The Innovation Corrupted The Rise and Fall of Enron B focuses on enhancing the user experience for maintaining loyalty. The use of AI especially has allowed the company to improve the user experience through providing 24/7 customer support, as well as developing relevant purchase prompts for consumers based on their browsing histories (Sahaf, 2019).

Customer service

The customer service offered by Innovation Corrupted The Rise and Fall of Enron B is an important and valuable resource that helps the company differentiate its offerings from that of the competition. The Innovation Corrupted The Rise and Fall of Enron B offers 24/7 online support to consumers, and has a team of trained personnel for providing customer services on physical locations (Gillespie & Swan, 2021).

Research and development

The Innovation Corrupted The Rise and Fall of Enron B makes a substantial investment in research and development. The research and development allows the Innovation Corrupted The Rise and Fall of Enron B to stay updated with the market and consumer trends – thereby allowing the Innovation Corrupted The Rise and Fall of Enron B to tailor its offerings and marketing efforts accordingly. The research and development also allows the Innovation Corrupted The Rise and Fall of Enron B to improve its production processes, and improve efficiency levels continuously (Grewal & Levy, 2021).

Product offering

The Innovation Corrupted The Rise and Fall of Enron B focuses on maintaining consistent quality for its product offerings. Moreover, the Innovation Corrupted The Rise and Fall of Enron B also ensures that the product offerings meet the consumer needs and demands. For this purpose, it engages in the localization of its product offerings across different regions and locations (Abratt & Bendixen, 2018).

Financial resources

The financial resources and capability at the Innovation Corrupted The Rise and Fall of Enron B allows minimum dependence on debt. The Innovation Corrupted The Rise and Fall of Enron B has a higher dependence on equity for expansion and development purposes. This ensures lower vulnerability of the company, and gives the Innovation Corrupted The Rise and Fall of Enron B increased freedom and independence for pursuing business objectives and goals (Groucutt & Hopkins, 2015).

Marketing activities

The Innovation Corrupted The Rise and Fall of Enron B engages in marketing activities for appealing to its target audience across different countries and regions. The marketing communication is tailored to take into account different cultural considerations across these locations and regions. Moreover, the Innovation Corrupted The Rise and Fall of Enron B ensures to appeal to the functional as well as emotional fronts of the consumers - using insights from its research and development activities (Kotler & Keller, 2021).

Rare

Rare resources for the Innovation Corrupted The Rise and Fall of Enron B are those which are not easily and readily available for the competing players. These resources are rare for the Innovation Corrupted The Rise and Fall of Enron B because of the firm’s unique position and access to the resources – which is otherwise difficult and challenging to acquire. This makes rare resources cost-intensive for other organizations (Phillips & Moutinho, 2018).

Manufacturing and distribution licenses

Innovation Corrupted The Rise and Fall of Enron B has gained special licensing permissions for manufacturing and distribution in various regions ad countries – some of which are more remote and stringent towards international firms. The Innovation Corrupted The Rise and Fall of Enron B has been able to do so based on its strong team of lawyers and policy interpreters, as well as because of the goodwill it has developed over the years (Kotler & Keller, 2021).

Access to raw materials

Innovation Corrupted The Rise and Fall of Enron B has access to different raw materials that support its quality maintenance of product offerings. The access to raw materials for the Innovation Corrupted The Rise and Fall of Enron B is largely based on the company’s unique position and its investments in research and development. Both of these have allowed the Innovation Corrupted The Rise and Fall of Enron B to substantially develop its capabilities (Buchanan & Huczynski, 2019).

Equipment

The Innovation Corrupted The Rise and Fall of Enron B has access to world-class equipment. This equipment and technology is not readily and easily available to its competing players. The Innovation Corrupted The Rise and Fall of Enron B has access to this equipment for increasing efficiency, and improving economies of scale based on its vast operations, and partnerships with various regional governments (McShane & Glinow, 2017).

Intellectual property

The Innovation Corrupted The Rise and Fall of Enron B has multiple policies regarding intellectual property, and thoroughly implements policies and regulations regarding the same internally. In addition, the company also follows external regulations for intellectual property protection. This allows the Innovation Corrupted The Rise and Fall of Enron B to sustain its creativity and successfully continue to experiment with new product ideas (Chernev, 2018).

Patents

The Innovation Corrupted The Rise and Fall of Enron B has different patents registered under its name. This is done by the Innovation Corrupted The Rise and Fall of Enron B to safeguard its innovative capacities, and maintain regulated intellectual property rights. This helps the Innovation Corrupted The Rise and Fall of Enron B stay ahead of the competition, and secure new technology and ideas to maintain the first mover, and unique competitive advantage over other players (Wunder, 2019).

Sustainable manufacturing

Based on its unique environment for development and innovation, as well as because of its engagement with advanced technology and equipment, the Innovation Corrupted The Rise and Fall of Enron B has developed processes for successful sustainable manufacturing. This resource allows the company to appeal to green consumers, and at the same time, maintain higher internal efficiencies and profitability (Tonelli & Cristoni, 2018).

Eco-packaging

The Innovation Corrupted The Rise and Fall of Enron B is also successfully engaging with, and producing eco-based packaging. This resource is important for the Innovation Corrupted The Rise and Fall of Enron B, and allows it to improve its processes as well as brand perception. Competing players do not have access to the needed intellectual property, ideas, or machines to successfully, and efficiently apply this to their internal business processes and offerings (Tonelli & Cristoni, 2018).

Inimitable

Inimitable resources for the Innovation Corrupted The Rise and Fall of Enron B are those which are hard and costly to copy and imitate by other players, and competitive rivals in the industry. Inimitable resources offer a long-term competitive advantage to Innovation Corrupted The Rise and Fall of Enron B. Innovation Corrupted The Rise and Fall of Enron B has different resources that are hard to imitate, or are perfectly inimitable largely because of factors of historical context; and unique historical conditions; causal ambiguity, and/or social complexity (Stead & Stead, 2014).

For Innovation Corrupted The Rise and Fall of Enron B, a number of resources are inimitable because of their uniqueness to the company itself. These include:

Organizational culture

The organizational culture is unique to the Innovation Corrupted The Rise and Fall of Enron B – developed through the Innovation Corrupted The Rise and Fall of Enron B’s core values and beliefs, as well as its structure and managing style. The culture of the Innovation Corrupted The Rise and Fall of Enron B leads to improved employee performance, and facilitates organizational success (Abbas, 2017).

HRM policies and activities

The Innovation Corrupted The Rise and Fall of Enron B has also built a strong HRM department internally which supports the business, and its strategies. This support is extended through various HRM functions such as hiring, and training activities and opportunities. These activities are aligned with the business goals and strategic direction for ensuring high organizational performance, and the right talent match for the Innovation Corrupted The Rise and Fall of Enron B (Mariappanadar, 2019).

Compensation Framework

The Innovation Corrupted The Rise and Fall of Enron B also has a unique compensation system to support internal activities and functions. The compensation system is rooted in employee motivation and needs. The Innovation Corrupted The Rise and Fall of Enron B invests in understanding the needs of the employees, and then designs rewards accordingly- linking them with the job responsibilities and tasks (Mariappanadar, 2019; DuBrin, 2013).

Brand equity

The Innovation Corrupted The Rise and Fall of Enron B has developed strong brand equity over time. The Innovation Corrupted The Rise and Fall of Enron B has successfully, and continually delivered on its brand promise by providing high quality offerings. This has allowed the buildup of consumer trust as well as positive brand perception leading to higher brand equity for Innovation Corrupted The Rise and Fall of Enron B (Kotler & Keller, 2021).

Brand loyalty

The Innovation Corrupted The Rise and Fall of Enron B has a high brand loyalty. Based on its offerings, quick customer service, and after-sales service, the Innovation Corrupted The Rise and Fall of Enron B has developed a high brand loyalty amongst customers. These customers conduct repeat purchases of the Innovation Corrupted The Rise and Fall of Enron B’s offerings and products because of higher satisfaction levels (Baines, Fill, & Rosengren, 2017).

Brand awareness

The marketing activities of the Innovation Corrupted The Rise and Fall of Enron B are carefully tailored and targeted, and based on the emotional appeal that the company provides in its offerings to the customers. This in turn leads to a positive buzz. The viral buzz, as well as positive marketing efforts, have led to high brand awareness for the Innovation Corrupted The Rise and Fall of Enron B amongst not only its own target customers, but also amongst secondary groups (Sahaf, 2019).

Goodwill

Innovation Corrupted The Rise and Fall of Enron B has continually delivered on its promise, and has thus developed a positive brand perception. As a result of this, the Innovation Corrupted The Rise and Fall of Enron B has built positive goodwill over the years. This goodwill allows the Innovation Corrupted The Rise and Fall of Enron B to confidently launch new products in the market that consumers readily accept and consume (Grewal & Levy, 2021).

Innovation

The Innovation Corrupted The Rise and Fall of Enron B continually engages in innovation and creativity as well. The company has a team for business development that engages in the process of new product design and development. The Innovation Corrupted The Rise and Fall of Enron B also invests in the creative development of its employees for facilitating and encouraging new idea generation, and emphasizes on employee empowerment for the same purpose (McShane & Glinow, 2017).

Organizational leadership

The Innovation Corrupted The Rise and Fall of Enron B has a supportive leadership. The leadership style at Innovation Corrupted The Rise and Fall of Enron B is participative which encourages discussion, and creates trust and a positive work environment. In addition, the leadership at Innovation Corrupted The Rise and Fall of Enron B is transparent and accessible, and works closely to improve and build the organizational culture through promoting core beliefs and values (Schein, 2010).

Employee commitment

The employees at the Innovation Corrupted The Rise and Fall of Enron B display high levels of job satisfaction. This is because the Innovation Corrupted The Rise and Fall of Enron B continually engages the employees with challenging tasks, trainings for personal and professional development, as well as motivational work responsibilities and teamwork. This results in increased levels of job satisfaction amongst employees of Innovation Corrupted The Rise and Fall of Enron B, leading in turn to high levels of employee commitment (Mariappanadar, 2019).

Branding activities

The Innovation Corrupted The Rise and Fall of Enron B invests in branding activities for building its brand as well as a positive consumer perception. These branding activities for the Innovation Corrupted The Rise and Fall of Enron B involve not only the marketing communications, but also the development of a suitable marketing mix for the company. The branding activities help the Innovation Corrupted The Rise and Fall of Enron B increase brand awareness, as well as increase its reach and penetration amongst the target audience (Iacobucci, 2021).

Organized

The Innovation Corrupted The Rise and Fall of Enron B is able to capitalize on different opportunities based on the various resources available to it through being organized. This factor of the strategic framework evaluates and assesses how organized and structured the Innovation Corrupted The Rise and Fall of Enron B is. The factor also reviews how the Innovation Corrupted The Rise and Fall of Enron B is able to benefit from the various resources that are available to it towards building sustainable competitive advantage (Chatzoglou, Chatzoudes, Sarigiannidis, & Theriou, 2018; Stead & Stead, 2014). This part of the strategic framework for the Innovation Corrupted The Rise and Fall of Enron B allows it to identify and examine different resources it has closely to be able to optimally benefit from them.

Physical infrastructure

One of the best ways through which the Innovation Corrupted The Rise and Fall of Enron B is able to capitalize on the various internal and external opportunities is through the development of its physical infrastructure. The infrastructure of the Innovation Corrupted The Rise and Fall of Enron B allows it to develop economies of scale as well as enhance its various manufacturing and operational processes (Buchanan & Huczynski, 2019).

Technological infrastructure

The technological infrastructure of the Innovation Corrupted The Rise and Fall of Enron B allows it to benefit from the latest technological trends such as the inclusion of artificial intelligence and automation in its operational processes and schedules. The technological infrastructure has facilitated the Innovation Corrupted The Rise and Fall of Enron B to improve its production and efficiency rates as well as reduce its errors. The technological infrastructure also led the Innovation Corrupted The Rise and Fall of Enron B to benefit from potential advancements such as social media marketing and e-commerce (DuBrin, 2013).

Network support

The Innovation Corrupted The Rise and Fall of Enron B is able to further benefit from consuming of various resources available through the presence of a strong internal network. This network includes not only the physical and technological infrastructure but also the organizational network and alignment of operations locally and globally. This coordination and network allows the Innovation Corrupted The Rise and Fall of Enron B to realize its strategic goals (Phillips & Moutinho, 2018).

Training and development

As the Innovation Corrupted The Rise and Fall of Enron B is exposed to new resources and builds on old resources, it is important to update the skills of the employees. The Innovation Corrupted The Rise and Fall of Enron B continually invests in the training and development of its labor force. This ensures that the Innovation Corrupted The Rise and Fall of Enron B stays ahead of the competition.

The Innovation Corrupted The Rise and Fall of Enron B maintains frequent internal training and development opportunities to help the growth of employees and improve their performance (Mariappanadar, 2019; Stead & Stead, 2014).

International Exposure

The growth and expansion of the Innovation Corrupted The Rise and Fall of Enron B and its business along international fronts have given it considerable exposure to understand different cultural requirements and operational details. This exposure is important for the Innovation Corrupted The Rise and Fall of Enron B to allocate resources accordingly towards different regions and production sites; and manage them in the most efficient and effective manner possible (Kotler & Keller, 2021).

International learning

The international exposure that the Innovation Corrupted The Rise and Fall of Enron B also enables increased sharing of knowledge across borders. This knowledge sharing and knowledge development allows continuous learning internally for the Innovation Corrupted The Rise and Fall of Enron B. This learning then helps the Innovation Corrupted The Rise and Fall of Enron B to work towards to the development of strategic structures within the organization as well as design more sophisticated management styles and tools to improve the management of resources (Daneshmandnia, 2019).

Organizational hierarchy

Optimization of the resources available to the Innovation Corrupted The Rise and Fall of Enron B is because the organization has a flatter hierarchy which leads to easier access to the leadership and quicker decision-making processes. This enables higher employee empowerment and participation as well as leads to increased organizational commitment and responsibility (Deepak & Jeyakumar, 2019).

Supportive leadership

The leadership of the Innovation Corrupted The Rise and Fall of Enron B is largely supportive and ensures the development of the management team and the employees. The support of the leadership within the Innovation Corrupted The Rise and Fall of Enron B allows space for quicker decisions as well as makes room for capitalizing on the opportunities and mitigating risks accordingly. This in turn allows for improved Resource management and optimization (Schein, 2010).

Effective change management processes

The Innovation Corrupted The Rise and Fall of Enron B engages all employees in the change management process and ensures that there is transparent communication regarding the need as well as the implementation of the same. This allows the Innovation Corrupted The Rise and Fall of Enron B to manage resources more effectively as well as build on other resources to help the company achieve its strategic and business objectives and goals (Pollack & Pollack, 2015).

Conclusion

The VRIO assessment is an important strategic tool that allows the Innovation Corrupted The Rise and Fall of Enron B to identify various resources which can lead to different forms of competitive advantages. The VRIO assessment and model allows the Innovation Corrupted The Rise and Fall of Enron B to identify resources that can be used for developing sustainable competitive advantage over the long term as well as allows the Innovation Corrupted The Rise and Fall of Enron B to invest in, and build other resources for the same purpose.

In addition, the strategic tool allows managers of the company to identify resources which can lead to competitive disadvantage. As such the VRIO assessment is an important source of resource evaluation as well as identification of the same.

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